SLEEP OUTFITTERS NOT RESTING ON OLD MARKETING METHODS
by Mary Hemlepp, APR
Lexington, KY - At age 23, many young adults are still trying to figure out what
they want to be when they grow up. But in the early 1980s, Kim Knopf not only knew
what she wanted to do, she also had a plan to do it.
Armed with a business plan, a certificate of deposit from her future in-laws as
loan collateral and a partnership with her future husband and in-laws, Knopf opened
her first mattress store in Charleston, W.Va.
Even with her youth and inexperience, Knopf saw an opportunity, and today she owns
more than 90 retail stores in four states under two brands: Sleep Outfitters and
Mattress Warehouse. She opened her first Kentucky store about six years ago and
now has more than 20 locations here…
Click Here to Read More
|
|
|
MATTRESS WAREHOUSE NAMED 'RETAIL GIANT OF BEDDING' AT NATIONAL CONFERENCE
May 17, 2010 - Innovative Mattress Solutions, which is based in Winfield, won the
award during the Fifth Annual Bedding Conference in Orlando, Fla.
A Winfield company has been named a giant in its field.
Innovative Mattress Solutions, which does business as Mattress Warehouse and Sleep
Outfitters, was named a Retail Giant of Bedding during the Fifth Annual Bedding
Conference in Orlando, Fla., according to a news release from the company.
Founder and CEO Kim Knopf, who started the company when she was 23, was recognized
for her work....
Click Here to Read More
|
|
|
OWNER KIM KNOPF AND HER DAUGHTER KARRIE DISCUSS THE BENEFITS OF A BETTER NIGHT'S
SLEEP
Owner Kim Knopf and her daughter Karrie discuss the benefits
of a better night's sleep with Louisville radio host.Click
Here to Listen
|
|
|
CONGRATULATIONS, LESLIE RHODES!
April 21, 2010 – She is the proud winner of a Stearns &
Foster Governor’s Palace queen-size mattress set, simply for registering at the
Central Kentucky Home & Garden Show. Sleep well, Leslie!
|
|
|
RIBBON CUTTING CEREMONY AT OUR NEWEST SLEEP OUTFITTERS LOCATION
March 31, 2010 – Local Winchester,
KY officials, including Mayor Ed Burtner and Chamber President Karen Haley, celebrated
the opening of the Sleep Outfitters store at 1080 Bypass Road with a ribbon cutting
and reception.
|
|
|
PEOPLE RETIRED SOCIAL WORKER’S GIFT PUTS YWCA CAMPAIGN OVER THE TOP
February 2, 2010 Charleston Gazette – Mary Fayne Glotfelty spent a lifetime helping
abused and troubled women and children. As a social worker, she went into homes,
she went to court, she did what it took to take care of those in need. ..
Click Here to Read More
|
|
|
SLEEP OUTFITTERS CELEBRATES ONE YEAR ANNIVERSARY WITH CHAMBER RIBBON CUTTING IN
MT. STERLING, KENTUCKY
Lexington, KY September 21, 2009 – Officials at Innovative Mattress Solutions, LLC
announced the one year anniversary Ribbon Cutting for its Sleep Outfitters retail
showroom in Mt. Sterling, Kentucky, located in the Gateway Plaza shopping center...
Click Here to Read More
|
|
|
MATTRESS WAREHOUSE HELD SLEEP IN EVENT
WINFIELD, WV, MARCH 30, 2009: Mattress Warehouse, sponsors of the 2009 Sleep In
for the Cure held a Pajama Party at its Corridor G/Dudley farms location on April
23rd from 5:30 to 8 pm...
Click Here to Read More
|
|
|
MATTRESS WAREHOUSE RAISING MONEY FOR BREAST CANCER
WINFIELD, WV, MARCH 30, 2009: Mattress Warehouse has partnered with the Susan G.
Komen Race for the Cure as a sponsor of the Sleep In for the Cure...
Click Here to Read
More
|
|
|
IMS Donates over 60 beds to Habitat for Humanity in 2008
Winfield, WV- Innovative Mattress Solutions, operating under the names of Sleep
Outfitters and Mattress Warehouse has donated over 60 beds in the tri-state area
in 2008...
Click Here to Read More
|
|
|
SLEEP OUTFITTERS CELEBRATES 25TH ANNIVERSARY WITH NEW SHOWROOM IN WHEELING, WEST
VIRGINIA
Winfield, WV October 20, 2008 – Officials at Innovative Mattress Solutions, LLC
announced the opening of its new retail showroom in the Wheeling area located in
the Cabela Highlands shopping complex. The showroom will operate under the Sleep
Outfitters™ name and will give the company seventy-five locations throughout Ohio,
West Virginia, Kentucky and Indiana...
Click Here to Read More
|
|
|
SHELLEY MOORE CAPITO TO MEET WITH INNOVATIVE MATTRESS SOLUTIONS EMPLOYEES
WINFIELD, WV, OCTOBER 6, 2008: Congresswoman Shelley Moore Capito will meet with
Innovative Mattress Solutions employees on Friday, October 10, 2008 at 8:30 A.M.
at the Mattress Warehouse store located in Teays Valley. Innovative Mattress Solutions,
owned by Kim Knopf, operates more than 75 stores under the names Mattress Warehouse
and Sleep Outfitters and has over 300 employees...
Click Here to Read More
|
|
|
Mattress Warehouse celebrates 25th Anniversary with new showrooms in Columbus, Ohio.
Winfield, WV – Officials at Innovative Mattress Solutions, LLC announced the location
of its new retail showrooms in the Columbus area at the following: Gahanna, Upper
Arlington, Grove City, Hilliard, and Columbus. The showrooms will operate under
the Sleep Outfitters™ name and will give the company seventy-five locations throughout
Ohio, West Virginia, Kentucky and Indiana...
Click Here to Read More
|
|